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Pretty on Purpose
  • NEW ARRIVALS
  • BACK IN STOCK
  • SALE
  • SHOP BY CATEGORY
    • DRESSES
    • TOPS
    • BODYSUITS
    • BOTTOMS
    • LOUNGEWEAR
    • JEANS
    • OUTERWEAR
    • BIKER SHORTS
    • SETS
    • BAGS
  • ALL PRODUCTS
  • COLLECTIONS
    • Dinner in Paris Edit
    • Not So Basic, Basics
    • She Means Business
  • ABOUT US
  • SIZE GUIDE
  • SHIPPING & RETURNS
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Pretty on Purpose
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Mimi Midi Dress
$175.00
Maeve Midi Dress
$175.00
Zoya Floral Dress
$175.00
Nicole Jumpsuit
$120.00
Micaela Gingham Set
$120.00
Larisa Mini Dress
$80.00
Eden Maxi Dress
$189.00
Zara Satin Dress - Champagne
$90.00
Zara Satin Dress - Black
$90.00
Sorelle Set
$120.00
Jordana Set
$120.00
Remina Dress
$189.00

SALE

Sale
Harlow Belted Blazer - Taupe
$96.00 $50.00
Sale
Harlow Belted Blazer - Black
$96.00 $50.00
Sale
Kourtney Vegan Leather Pants - Brown
$109.00 $75.00
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Kourtney Vegan Leather Pants - Taupe
$109.00 $75.00
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Kourtney Vegan Leather Pants - Black
$109.00 $75.00
Sale
Willow Leather Shacket Dress - Black
$96.00 $50.00
Sale
Willow Leather Shacket Dress - Tan
$96.00 $50.00
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Tamera Puffer Jacket - Black
$160.00 $90.00
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Tamera Puffer Jacket - Nude
$160.00 $90.00
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Tamera Puffer Jacket - White
$160.00 $90.00
Sale
Saffron ribbed tie back sweater - Pretty on Purpose
Saffron ribbed tie back sweater - Pretty on Purpose
Saffron ribbed tie back sweater
$74.00 $35.00
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Angel teddy oversized teddy coat - Pretty on Purpose
Angel teddy oversized teddy coat
$209.00 $85.00

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WE ♥ THIS STYLE

Briella Jacquard top - Green
Briella Jacquard top - Green
Briella Jacquard top - Green

Briella Jacquard top - Green

This variant is currently sold out.
This option is currently unavailable.
$85.00  
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The feminine sweetheart neckline will perfectly accentuate your collarbones and frame your beautiful face. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003ci\u003eDetails:\u003c\/i\u003e\u003c\/span\u003e\u003c\/p\u003e\n- Metallic baroque embroidered jacquard fabric\u003cbr\u003e- Underwire with bra cups\u003cbr\u003e- Long puff shoulder sleeves\u003cbr\u003e- Zipper back closure\u003cbr\u003e- 100% Polyester\n\u003cp\u003e\u003cspan\u003e\u003ci\u003e\u003cbr\u003e\u003c\/i\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003ci\u003eMachine wash, hang to dry.\u003c\/i\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003ci\u003eModel is wearing a size S\u003c\/i\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003ci\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0418\/9814\/7998\/files\/56254DB9-4A88-4291-8D4A-7A0E601794E6_480x480.png?v=1616199366\" alt=\"\"\u003e\u003c\/i\u003e\u003c\/span\u003e\u003c\/p\u003e"}

We’re feminine, we’re feisty, we’re Pretty on Purpose.

We’re here for the females who are purpose driven, and know what they want.

Our mission is to bring unique keepsake styles that are multi-faceted to North American women, who aren’t afraid to make a statement.

We’re unapologetically ourselves, and intentional about the way we dress to impress (ourselves).

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